Droneage

9/11 came as a gift to National Security Agency, giving them more power and freedom to have mass surveillances illegally. And not just through eavesdropping on our phones, they’ve found a new weapon to invade our privacies. Drones, the new age flying toy has not only found place in the government sector but has also carved its niche in the commercial sector making it extremely accessible. Droneage is an interactive website that works as a persuasive tool to influence and inform the citizens of United States of America about the increase in the number of drones along with the snag it carriers.

 

Objective

 

The objective was to make my audience aware that with the increase in the number of drones in the sky, no such thing called ‘privacy’ is going to exist in the coming future.

 

 

Approach

 

Through independent research, a data set was found which was released by the Federal Aviation Administration reflecting the number of drones purchased since 2012 till now showing a sudden increase in the number of drones in the commercial sector in America. I decided to take it as the foundation of my project and create an experience that not only informs but persuades my audiences to be aware of drones and the potential that it carries. Taking the age group of my audience in consideration, I decided to create a website which breaks the traditional structure and takes the user through an invasive and compelling route. For the visual stage, I opted for a highly post modern language. The landing page in itself acts like a graph where I used the shadow from the title to reveal a data set for a specific year.

 

Outcome

Droneage was crafted as a persuasive tool in the form of an interactive website. It breaks the conventional mold and takes the conceptual route where the user experiences privacy infringement on a whole new level. The data points are represented through active eyes here which change with every year showing the sudden increase in the number of drones. The eyes can further be segregated into commercial, non-commercial and government led drones. The user experiences the real privacy infringement when they click on an eye, where the user loses control over the authority. On attempting to shut the dialog box, it only amplifies the number of eyes leading to a multifarious view compelling the user to close the website.